Smart Lead Scoring

AI Lead Qualification That Prioritizes Your Best Opportunities

Not all leads are created equal. Thermoi's AI automatically qualifies every caller, scores their potential value, and routes them to the right person — so you focus on closing, not sorting.

Stop Wasting Time on Low-Quality Leads

The average HVAC contractor spends 40% of phone time on calls that never convert. That's hours every week chasing tire-kickers instead of serving customers.

40%
Of phone time wasted on non-converting calls
$15,000+
Annual cost of chasing bad leads
3 hours
Per week lost to tire-kickers

How AI Qualifies Every Lead

Thermoi's AI evaluates multiple factors in real-time to score and route every caller appropriately.

Service Type

AI identifies if caller needs repair, maintenance, installation, or emergency service — and routes accordingly.

Examples:

  • Emergency repair (high priority)
  • New system installation (high value)
  • Routine maintenance (scheduled)
  • Questions only (lower priority)

Service Area

Automatically verifies the caller is within your service area and identifies the nearest available technician.

Examples:

  • Confirms zip code/address
  • Checks against service boundaries
  • Flags out-of-area requests
  • Suggests referrals when appropriate

Budget Indicators

Gauges caller's readiness to purchase based on conversation cues and direct questions.

Examples:

  • Ready to book today
  • Getting multiple quotes
  • Insurance claim work
  • Budget-conscious signals

Urgency Level

Assesses how quickly service is needed to prioritize dispatch and response.

Examples:

  • Emergency (immediate)
  • Urgent (same day/next day)
  • Scheduled (this week)
  • Flexible (anytime)

Lead Qualification in Action

Incoming Call

Homeowner calling about AC not cooling

Service Type: Repair

AC not cooling indicates repair need

+20 pts
Urgency: High

It's 95°F outside, elderly parent at home

+25 pts
Location: Verified

Address confirmed within service area

+15 pts
Budget: Ready

"We need it fixed today, whatever it costs"

+20 pts
Decision Maker: Yes

Homeowner, authorized to approve repairs

+10 pts
A+

Lead Score: 90/100

Priority: Immediate Dispatch

Estimated Value

$450+

Benefits of AI Lead Qualification

  • Focus your team on high-value opportunities only
  • Reduce time wasted on tire-kickers by 80%
  • Prioritize emergency calls for immediate dispatch
  • Route installation inquiries to your sales team
  • Automatically nurture lower-priority leads
  • Increase close rates by focusing on ready buyers
  • Track lead quality trends and source performance

See Lead Qualification in Action

Book a demo and watch AI qualify a live call for your HVAC business.

✓ Free custom ROI analysis   ✓ See your lead score criteria